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Історія моди на форму для стюардес

Історія моди на форму для стюардес
Дизайнери форми для стюардес впевнені, що в небі дівчина повинна бути також прекрасна, як і на землі. Вимоги до форми, як правило, однакові: по-перше, має бути витримано головна умова - форма не повинна утрудняти рухів, бути функціональною, оскільки дівчата протягом усього авіаперельоту, який часом триває кілька годин, стежать за комфортом пасажирів, підносять напої та частування .

Для того щоб виділитися серед конкурентів, кожен авіаперевізник з перших авіарейсів, ось уже понад півстоліття, намагається замовляти розробку форми для членів екіпажу - пілотів і, звичайно, для стюардес, які є обличчям кожної авіакомпанії. Наприклад, зовсім недавно, авіаційна компанія Hainan Airlines, яка належить Китаю, зробила замовлення уніформи для бортпровідників у іменитого модельєра Лоуренса Сью.

Результати перевищили очікування замовника, ефектна уніформа удостоїлася честі бути виставленої на паризьких подіумах в рамках тижня від кутюр. Спочатку нульових робочий гардероб для стюардів і стюрдесс British Airways підбирає Julien Mac Donald. Також, компанія Air France є постійним клієнтом Крістіана Лакруа. У 1960 році Olympic Airways зробила замовлення на форму для бортпровідниць у Chanel і П'єра Кардена.

Еміліо Пуччі, відомий своїми психоделічними малюнками, створював для співробітників Braniff Airline одяг і аксесуари - шоломи, які друкували в той час всі журнали мод, увійшли в історію модної індустрії. При такому підході, недарма стюардеси для багатьох є еталоном прекрасного смаку і вишуканості.


Опубликовано: 20.07.2017 18:12

История моды на форму для стюардесс



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